Built by Operators.
Backed by Outcomes.
Built by Operators.
Backed by Outcomes.
ThirÜ was founded to bridge a gap most companies feel but can’t name - where consulting stops at slides, and agencies miss the business context. We exist to build the missing middle: strategy-backed execution that actually moves the needle.








Why We Started ThirÜ
Why We Started ThirÜ
Why We
Started ThirÜ
Our founders saw a broken pattern across startups and scale-ups
Our founders saw a broken pattern across startups and scale-ups
Consultants delivered decks that gathered dust
Consultants delivered decks that gathered dust
Consultants delivered decks that gathered dust
Consultants delivered decks that gathered dust
Agencies executed without true business context
Agencies executed without true business context
Agencies executed without true business context
Agencies executed without true business context
Execution was fragmented, growth stalled
Execution was fragmented, growth stalled
Execution was fragmented, growth stalled
Execution was fragmented, growth stalled
ThirÜ was built to change that - by embedding real operators, not just advisors, into your team to deliver outcomes, not overhead.
ThirÜ was built to change that - by embedding real operators, not just advisors, into your team to deliver outcomes, not overhead.
Built by Founders. Shaped by Experience.
Our leadership team includes serial entrepreneurs, former CXOs, and hands-on builders who’ve scaled and exited companies across Tech, Healthcare, Biotech, CPG, and more. Even today, they actively run businesses and mentor founders across North America.
we don’t speak in jargon - we speak from lived experience.
Our Philosophy is Simple: If You Don’t Win, We Don’t Win.
Our Philosophy is Simple:
If You Don’t Win, We Don’t Win.
That’s not just a statement - it’s our operating model. We tie our success to yours, and we back it with action.
That’s not just a statement - it’s our operating model. We tie our success to yours, and we back it with action.
MISSION
To partner with ambitious companies, transforming challenges into opportunities through expertise, innovation, and execution.
To partner with ambitious companies, transforming challenges into opportunities through expertise, innovation, and execution.
VISION
To be the catalyst that empowers every company we work with to scale, thrive, and lead in its market.
To be the catalyst that empowers every company we work with to scale, thrive, and lead in its market.
OUR VALUES
Meet the Team Behind ThirÜ
We’re a crew of founders, operators, analysts, designers, and builders -connected by a shared obsession: delivering outcomes that matter.
Leadership

RICHA MANDALAY
Co-Founder & Managing Director

RICHA MANDALAY
Co-Founder & Managing Director

RICHA MANDALAY
Co-Founder & Managing Director

RICHA MANDALAY
Co-Founder & Managing Director

BHARATHWAJ ANAND
Head of Operations

BHARATHWAJ ANAND
Head of Operations

BHARATHWAJ ANAND
Head of Operations

BHARATHWAJ ANAND
Head of Operations

Deyvid Ferrer
Co-Founder

Deyvid Ferrer
Co-Founder

Deyvid Ferrer
Co-Founder

Deyvid Ferrer
Co-Founder
Core Team

ARUN MENYANBO
Product

ARUN MENYANBO
Product

ARUN MENYANBO
Product

ARUN MENYANBO
Product

ANU KRISHNA
Creative

ANU KRISHNA
Creative

ANU KRISHNA
Creative

ANU KRISHNA
Creative

YAROSLAV PYSKUN
Marketing

YAROSLAV PYSKUN
Marketing

YAROSLAV PYSKUN
Marketing

YAROSLAV PYSKUN
Marketing

VARUN DUTIA
Technology

VARUN DUTIA
Technology

VARUN DUTIA
Technology

VARUN DUTIA
Technology
Advisors

RAJIV KUMAR
Advisor

RAJIV KUMAR
Advisor

RAJIV KUMAR
Advisor

RAJIV KUMAR
Advisor

AJAN THIRU
Advisor

AJAN THIRU
Advisor

AJAN THIRU
Advisor

AJAN THIRU
Advisor
Company Culture
People First, Always
We’re a team of high performers who believe in humility, autonomy, and continuous learning. Our remote-first culture encourages flexibility, while regular offsites and knowledge shares keep us sharp and connected.

People First, Always
We’re a team of high performers who believe in humility, autonomy, and continuous learning. Our remote-first culture encourages flexibility, while regular offsites and knowledge shares keep us sharp and connected.

People First, Always
We’re a team of high performers who believe in humility, autonomy, and continuous learning. Our remote-first culture encourages flexibility, while regular offsites and knowledge shares keep us sharp and connected.

People First, Always
We’re a team of high performers who believe in humility, autonomy, and continuous learning. Our remote-first culture encourages flexibility, while regular offsites and knowledge shares keep us sharp and connected.

Community Impact Matters
Through mentorship, nonprofit partnerships, and CSR-led projects, we invest in the communities we serve - because good business and good impact go hand in hand.
Community Impact Matters
Through mentorship, nonprofit partnerships, and CSR-led projects, we invest in the communities we serve - because good business and good impact go hand in hand.
Community Impact Matters
Through mentorship, nonprofit partnerships, and CSR-led projects, we invest in the communities we serve - because good business and good impact go hand in hand.
Community Impact Matters
Through mentorship, nonprofit partnerships, and CSR-led projects, we invest in the communities we serve - because good business and good impact go hand in hand.
Local Roots, Global Reach
We’re proudly headquartered in Toronto, Canada—but our team spans North America, bringing together diverse perspectives and shared ambition.
Local Roots, Global Reach
We’re proudly headquartered in Toronto, Canada—but our team spans North America, bringing together diverse perspectives and shared ambition.
Local Roots, Global Reach
We’re proudly headquartered in Toronto, Canada—but our team spans North America, bringing together diverse perspectives and shared ambition.
Local Roots, Global Reach
We’re proudly headquartered in Toronto, Canada—but our team spans North America, bringing together diverse perspectives and shared ambition.
Let’s Build What Moves the Needle.
No pitch. No pressure. Just a real conversation about what’s best for your business.
Let’s Build What Moves the Needle.
No pitch. No pressure. Just a real conversation about what’s best for your business.
Let’s Build What Moves the Needle.
No pitch. No pressure. Just a real conversation about what’s best for your business.
Let’s Build What Moves the Needle.
No pitch. No pressure. Just a real conversation about what’s best for your business.